Movement and Meditation

Founded by an experienced personal trainer, the Movement and Meditation program helps individuals make health a habit by targeting every facet of wellness, from the physical body to the brain, nutrition, sleep hygiene, and even technology and social media usage.

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Project:
Freelance

Project Overview:
Branding
Starter Kit
Logo

 For a company dedicated to making health a sustainable habit, I designed a comprehensive brand identity. This included creating a unique logo and cohesive branding elements that reflect the company's holistic approach to wellness. Additionally, I redesigned the program's starter kit to enhance client experience and better communicate Movement and Meditation's mission of addressing every facet of health, from the physical body to the brain

Key Contributions:
Logo Design: Created a unique logo that encapsulates Movement and Meditation's mission and values.

Brand Identity: Developed a simple brand book detailing visual guidelines, color palettes, typography, and design principles to ensure consistent and cohesive branding across all platforms.

Starter Kit: Redesigned a PDF for first-time clients, that describes the program.

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* In the initial stages of design the aim was to redesign the brand with the name "Mind Brain Body Academy". On the second phase the owner pivoted to its current name "Movement and Meditation".

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Starter Kit

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